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CREATIVE INDUSTRIES EU | Pixel english version |

CREATIVE INDUSTRIES EU

Creative industries have their origin in individual creativity, skill and talent, and have a potential for job and wealth creation by generating and utilizing intellectual property. Global statistical sources show that they are the fastest-growing branches of economy.

European 2020 strategy aims to strengthen the employment growth and creation of new industries through maintaining and supporting strong, differentiated and competitive industrial bases in Europe. The strategic focus is on the Creative and Cultural Industries, which are important drivers of economic and social innovation in other sectors.

The definition of industries included under the common name of Creative Industries varies globally, but in general it includes: advertising, architecture, crafts, design, graphic design, fashion, film & video, music, performing arts, publishing, software, TV & radio, and digital media.

Visual Communication is the conveyance of ideas and information in forms that can be read or looked upon. It includes signs, typography, drawing, graphic design and illustration of color, text and electronic resources. As such Visual Communication is closely related to art, which can also pertain to photography, graphic design, drawing and design, but can also include sculpture, ceramics or sound and music creation, sometimes-even architecture and other forms of artistic expression.

At Pixel we believe that fostering the development of creative industries is best done in close cooperation with the legal sector, effective communication and education, particularly with the use of New Media.